Just like with music, companies should actually make a decent product for once and then maybe it'd be worth paying for.
Arobas Music (Guitar Pro) got my money with Guitar Pro 5, brilliant product and most importantly WELL PRICED.
Most of the time, i see software makers charging 4 to 5 times the amount i had valued the software at. I'd rather use freeware if it's available.
Reaper, The Gimp, Open Office...
They can spend all their time trying to make their software unhackable but, the people that do the hacking don't do it because they want the software, they want the challenge. So in effect, you're giving these people a wail of a time.
So great, the customer gets an inferior product yet again because some utter ejit once said piracy is lost money. Most people who download it just get it to see what it is like and mess around for a bit, usually forgotten and deleted and never used for anything serious. Very rarely does that happen, in fact the only case I've heard of personally was where a company was SOLD pirated software.
What happens more is though, say some people who work in 3D and Film that i know, they started out on pirated software and now own the software and work in the industry. Many were hooked after they downloaded the software, it inspired them and back then there was not a demo available. They got to use the full features, learn the software inside out and truly hone their skills to some amazing levels. Then they got work in the industry and have bought all the software they need.
If anything, piracy should force companies to make decent products, and weed out the weak.
If only it could do the same to the music industry :D