I've just been through all of this rigmarole and I found it very confusing (in the end, I just asked for advice on this forum:). I don't *mind* the names so much, but I didn't find them helpful in choosing a pickup.
Also, many of the "Sound Clip" links are broken, and anyway, I think they just linked to the general "Players" forum page, when what I'd really want is a more controlled "compare and contrast" of pickups. E.g., I really liked the look and review of the Warpig, but I can't tell from reading about it how it differs from the Nailbomb (the TG reviews didn't really make it apparent either).
To a novice like me, the descriptions of the pickups all seem to read "everything about this pickup is great":) It might be nice to have a "for fans of..." bit on each pickup page, if that wouldn't get too contentious:) E.g., I read the guy from Muse has Nailbombs, which, in the abscence of any other info, was almost good enough for me tbh:) I can see there's a "users" link at the bottom of the site, but I didn't even see that at first cos I was just using the sidebar (& also it doesn't say which pups which people use!).
Hmm, I rambled a bit there, did not intend a hijack.. With respect to actually renaming extant products, I'd've thought that'd just confuse everything, like if I hear someone on youtube playing Warpigs and I like it and I google them to try and buy and can't find them anymore (I guess they could retain a "nee" pre-marital-style name:)!