Companies often make special colours which they think will go well only to find take up poor so they offer dealers discounts on them especially if they take a batch. If sales from the dealers are poor then they in turn pass on more of the savings to the customer. Thus if you don't mind the colour you get a bargain, my wife is the proud owner of a pink Vox DA 5 which cost around £55 a lot less than you can get a blck one for and perfect for her pink guitar.
So if you don't mind the colour and it fits your gear you can save yourself a wad to spend on that new nut and fret dress or a stonking pedal or two.