No one's giving you a push for Sultans, but I love the sound of mine. They are a bit more blues rock sounding than the Mothers Milks but they are a really sing when you have things cranked. I have mine in an old basswood body with a maple/ebony neck (which does affect the tone especially on the note attack), and I have an HSS set (with a Stormy Monday bridge), however I find myself playing them more than the Mothers Milks or Apaches. I do like the Apaches too, I have them in 3 different configurations, the originals, a full set with baseplates and an AV magnet set. All of them sound good and can get that hollow strat sound even when driven, with the AV giving more push and edge to the sound. The Sultans are AII magnets which I think makes the difference.
The problem with your question is that you haven't said what the neck will be or given the weight of the body, and both of those will make a difference. for example, I found Irish Tours very bright with a maple neck, though I am sure others like them. The difference could be that I had them in a hardtail maple neck guitar which was already naturally bright. I now have a set of Apaches with baseplates in the guitar and they sound great. It's always worth knowing the acoustic sound before looking at pickups.