Some interesting and enlightening reading about Gibson.
http://www.dinosaurrockguitar.com/interviews/MrX.shtml 8)
I enjoyed that - thanks for the Link Bird
I often get to play a great guitar that is brought into the workshop and am pleasantly surprised to see that it isn't one of the high price brand.
Just a guitar where all the pieces go together to produce a great mix of sustain, tone & sound.
Sometimes they may just need a good set up (as do many high end Fenders, Gibsons etc etc) and maybe the hardware and electronics might be improved upon, but the raw acoustic sound is just right from the start.
We currently have such a guitar in for set-up - it's a £129 Squier Affinity strat.
It's a real beauty and makes you want to play.
It does seem odd to be trying to tell the customer that upgrading to a higher price guitar with a big brand name wont necessarily be an upgrade and that he might be better off sticking with the Squier (maybe stick a set of BKPs in). I fear that his wish to impress his mates or feel that he has moved up in the world will lead him to blindly go and buy a NAME guitar without necessarily finding one that just sings in his hands.
Oh - I have played many Fenders and Gibsons that have been fantastic, but am just making the point that budget price guitars can be great too.
It's like the wood when it was still part of a tree didn't know if it would end up as a PRS, Fender, Gibson or as a Squier, Cort , Epiphone or even as a table leg, chair or chopsticks.
As a custom builder I strive to find woods that will be lively and work well together . I think this is also true for most custom guys (guys like Bob at Legra, Nathan Sheppard and Doug at Black Machine too..... and all the ones who I havent listed here)