OK, I'm going to dissent from the majority view & say that I think this is a big deal because of what it says about Brown's character:
Firstly, the casual dismissal of one of his own voters (she was a lifelong Labour supporter) as "bigoted" simply because she mentioned immigration
Secondly, the lack of perspective: the encounter he was reacting to had actually gone well. This wasn't an ambush with some frothing Bufton-Tufton Tory squire berating him, it was a civil conversation that Brown handled easily & competently. How by any measure was it "a disaster"?
Thirdly, the thin skin & over sensitivity. A good politician needs a thick skin - even when something has gone disastrously wrong (which this hadn't) - & any good one would have already chalked it up to a job well done & be reading the next briefing paper before the Jag was even in first gear.
Finally, the obvious fear of unscripted contact. This was the first time on this campaign that Brown has appeared in front of anyone but hand-picked labour supporters. If he finds such an easy encounter so stressful, what does it say about his suitability to lead the country?
I'd have given anything to have been a fly on the wall when he crawled into her living room to apologise. "Penitent sinner" indeed :lol: