First is a Vox coily cable. Second is Vovox straight.
I like both but the fifference is staggering. You can really hear how the higher capacitance tames down some bright Strat pickups whereas the expensive Vovox retains all the highs.
For the type of music I play I prefer the coily Vox (much cheaper too). For studio work woth dark er guitars or amps the Vovox is just the ticket.